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| 1. |
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The Customer-Base Audit
Peter Fader, Bruce G S Hardie, Michael Ross
Häftad. Wharton Digital Press, USA, 2022.
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| 2. |
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A Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables
Peter S Fader, Leigh Mcalister, Sloan School Of Management
Inbunden. Legare Street Press, 2022.
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| 3. |
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A Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables
Peter S Fader, Leigh Mcalister, Sloan School Of Management
Häftad. Legare Street Press, 2022.
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| 4. |
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Estimating Models of Promotion-induced Non-compensatory Choice Behavior Using UPC Scanner Panel Data
Fader Peter S, Mcalister Leigh
Inbunden. Legare Street Press, 2023.
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| 5. |
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Estimating Models of Promotion-induced Non-compensatory Choice Behavior Using UPC Scanner Panel Data
Fader Peter S, Mcalister Leigh
Häftad. Legare Street Press, 2023.
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| 6. |
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The Customer Centricity Playbook
Peter Fader, Sarah E Toms
Häftad. Wharton Digital Press, USA, 2018.
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| 7. |
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Customer Centricity
Peter Fader
Häftad. Wharton Digital Press, USA, 2020.
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| 8. |
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The Customer Centricity Playbook
Peter Fader, Sarah E Toms
Inbunden. Wharton Digital Press, USA, 2018.
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| 9. |
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Customer Centricity
Peter Fader
Inbunden. Wharton Digital Press, USA, 2020.
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| 10. |
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The Customer-Base Audit
Peter Fader, Bruce G S Hardie, Michael Ross
Inbunden. Wharton Digital Press, USA, 2022.
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